smell trademarks; new sign of significant protectable trademarks in legal system

Commercials and Trademarks Recognition

In this chapter we discuss the problem of detecting and recognizing the two main categories of advertisement present in television videos: explicit advertisement in the form of commercials, i.e. short video sequences advertising a product or a service, and indirect advertisement, i.e. placement of trademarks and logos. A thorough review on the current state-of-the-art algorithms and systems for...

Getting Started Trademarks

Pervasive and ubiquitous computing services have recently been under focus of not only the research community, but developers as well. Prevailing wireless sensor networks (WSNs), Internet of Things (IoT), and healthcare related services have made it difficult to handle all the data in an efficient and effective way and create more useful services. Different devices generate different types of d...

Recognition of Trademarks during Sport Television Broadcasts

In the paper the problem of the recognition of trademarks placed on banners which are visible during a sport television broadcast is described and experimentally investigated. It constitutes the second stage of the process of the analysis of the banners, e.g. in order to estimate the time that a particular banner is visible and can exert influence on the customers’ behaviour. Banners placed nea...

Trademarks, Triggers, and Online Search

Internet search engines display advertisements along with search results, providing them with a major source of revenue. The display of ads is triggered by the use of keywords, which are found in the searches performed by search engine users. The fact that advertisers can buy a keyword that contains a trademark they do not own has caused controversy worldwide. To explore the actual effects of t...

Trademarks and Private Environmental Governance

Analysis of Trademarks Act of Thailand and a Case Study: Conflict of Domain Name and Trademarks

In the era of Information Technology, Internet plays an important role and becomes worldwide infrastructure of global communication. Domain Name is the key to reach the purpose derivable Website on the WWW. Confusion and conflict arise when words and names of Domain Name become low in resource and somehow have the same or similar identification among two or more parties. This paper provides a b...